Brand Guidelines
Welcome to the Mega Travel Brand Guidelines.
At Mega Travel, we are committed to maintaining a consistent and distinctive visual presence across all our materials. This manual serves as a comprehensive guide to ensure that our brand is recognized and valued in every interaction with our customers and partners.
DOWNLOAD MANUALLogo
The Mega Travel logo is the cornerstone of our visual identity. It must always be reproduced accurately and never altered in any way.
Isotype
The main axis of the graphic identity, its points oriented to the right evoke forward movement. The surrounding circle evokes perfection, durability, and infinity.
Text
Mega
Travel
Mega Travel in two lines will always be used together with the isotype. The typography has optimal readability. Together, they communicate the solidity of the brand, with angled corners defining perfection and denoting leadership in the market.
Clear Space
The minimum clear space is the area completely free of text and other graphic elements. This space encompasses two circles on the diagonal grid.
Minimum Size
It is important to respect the minimums described to ensure proper use in digital formats.
Digital Version
Print Version
Logo Mega Travel
Logo Integrity:
Never modify the logo in any way, including alterations to color, proportion, or orientation.
Spacing and Proportions:
Respecting the minimum space around the logo ensures its legibility and visibility in any context.
Main Logo
Horizontal Logo
Vertical Logo
Isotype
Typography
The typefaces chosen for Mega Travel are modern and legible. We use sans-serif fonts to communicate clarity and accessibility throughout our communication
Main for Headlines and Titles
Black
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Extra Bold
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Bold
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Secondary for Texts and Paragraphs
Bold
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Semi Bold
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Regular
Aa Bb Cc Dd Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
Corporate Colors
Our corporate colors are an integral part of our identity. We use deep blue to evoke trust and professionalism, complemented by touches of orange to convey enthusiasm, happiness, attraction, creativity, determination, confidence, and success. Complementary colors are used to ensure excellent visual contrast.
Digital Version
Mega Midnite
RGB: 5 29 46
HEX: 051D2E
Mega Sky
RGB: 0 73 252
HEX: 0049FC
Saltwater
RGB: 203 233 242
HEX: CBE9F2
Peach Fuzz
RGB: 255 190 152
HEX: FFBE98
Vibrant Orange
RGB: 255 116 32
HEX: FF7420
Print Version
Mega Midnite
Pantone 296C
C:100 M:46 Y:0 K:89
Mega Sky
Pantone Blue process C
C:100 M:15 Y:0 K:6
Saltwater
Pantone 6149
C:24 M:2 Y:11 K:0
Peach Fuzz
Pantone 1555
C:0 M:29 Y:40 K:0
Vibrant Orange
Pantone 1555
C:0 M:66 Y:99 K:0
Iconography
Mega Travel's iconography consists of a carefully curated selection of symbols that encapsulate the essence of our branding. These icons are designed to evoke clarity in communication while reflecting quality and professionalism.
Graphic Resources
Pattern
Ring
Points
Applications
General Considerations:
- The pattern is a branding graphic resource that must be applied with a background, so deforming it or using it to fill spaces or saturate applications with this resource is not allowed.
- Do not use rounded or curvilinear shapes in the background, nor frame the logotype in rectangles or squares.
- Only the ring or circumference of the isotype may be used to provide movement in the design.
- For applications such as stands or PowerPoint templates, photographs should be used.
- It is recommended to use secondary colors to create contrasts and avoid monotony of blue tones.
Corporate Campaign
#1MundodePosibilidades
Traveling isn’t just about getting from one place to another; it’s about living, breathing, and feeling the pulse of the world. Our mission is clear and unwavering: to take thousands of people on incredible journeys around the globe, delivering exceptional service every step of the way.
We offer #1MundodePosibilidades, where every trip unlocks something extraordinary. Mega Travel: where your travel dreams become reality.
Juntos marcamos el destino.
Tugui: The Official Mega Travel Guide
Hi! I'm Tugui, and I’ll be with you on every trip with Mega Travel.
I'm here to remind you that a great journey starts with great planning.
If you want to learn more about how I present myself and how to use my image, I invite you to check out my official brand guidelines here.
Contact and Inquiries:
For inquiries regarding the correct usage of our visual identity, do not hesitate to contact our branding team. We are here to ensure that Mega Travel remains a leading and recognizable brand in the travel industry.
Thank you for your commitment to the integrity of our brand. Together, we will continue to create unforgettable experiences for our customers worldwide.
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